John Frieda Sheer Blonde Go Blonder Shampoo is a gentle lightening treatment that revives the brilliance of blonde hair, whether natural, colored, or highlighted. Featuring a unique lightening complex with citrus and chamomile, this shampoo gradually removes dull pigments and brightens golden tones for a sun-kissed look all year round. Its ammonia and peroxide-free formula is designed for daily use, gently cleansing the hair while restoring vitality to dull strands. Result after result, your blonde appears visibly lighter, shinier, and more multi-dimensional, while keeping the hair fiber healthy and protected.

Ingredients

Aqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Lactic Acid, Glycol Distearate, Cetyl Alcohol, Betaine, Parfum, Cocamidopropyl Betaine, Cocamide MEA, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Sodium Chloride, Disodium EDTA, Malic Acid, Glycine, PPG-9, Ethylhexyl Methoxycinnamate, Benzophenone-4, Propylene Glycol, CI 19140, Methylchloroisothiazolinone, Methylisothiazolinone, Chamomilla Recutita Flower Extract, Citrus Limon Fruit Extract, Vitis Vinifera Juice Extract, Limonene.

History

John Frieda is an iconic professional hair care brand, born over thirty years ago from the expertise of prestigious London salons. The brand is renowned for creating tailored solutions for the specific needs of every hair shade and texture, transforming styling challenges into beauty opportunities. Through constant scientific innovation and a deep understanding of hair fibers, John Frieda provides high-end products that deliver professional results at home, celebrating the uniqueness and elegance of every hair type.